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Why Your Business Branding Could Be Letting You Down

When it comes to building a successful business, then branding is key. Brand is what makes your company come to life, and stand out. Consider large firms like Apple, Mercedes, Kraft or Burberry for a minute. It’s their brand that consumers buy into. People truly believe that if they use a MacBook, drive a Mercedes Benz and own a Burberry bag that they form part of ...

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